How to Create Memories that Will Last Forever

Live to create memories, not regret

Gustavo Razzetti
8 min readSep 14, 2019
Pic by Hurca! — licensed via AdobeStock

Most memories fade, but regret lasts forever.

Wisdom is a curious virtue. It provides us clarity usually when it’s too late. Our most significant insight happens when we face the end of our lives.

Bronnie Ware knows this better than anyone else. The Australian nurse has been observing and recording the top regrets people have. After 12 years, she discovered a common theme.

“I wish I’d had the courage to live a life true to myself, not the life others expected of me.”

Among the top five, the number one regret was not having honored even a half of their dreams. When we look back, it’s easy to see how many dreams have gone unfulfilled.

Bob Dylan said it best, “Take care of all your memories. For you cannot relive them.”

We are the stories we tell ourselves. But we can only tell stories about things we remember. The secret to avoiding regret is to create memories that will last forever.

You don’t have to choose between living a memorable or meaningful life. Happy memories need both.

Make your life last forever

“What’s something you’ve always wanted to do but haven’t…

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Gustavo Razzetti

For latest stories, subscribe: https://gustavorazzetti.substack.com I help teams have courageous conversations. Author of Remote, Not Distant