2020 Is the Decade of Culture-First Organizations

Is yours ready?

Gustavo Razzetti
7 min readDec 9, 2020

Workplace culture is getting the attention it deserves, but it still needs to become a business priority.

I’m not a fan of end of year predictions. However, I couldn’t but celebrate when I read that Glassdoor anticipates that 2020 will begin a culture-first decade for organizations. Considering its proprietary data, including millions of company reviews, it makes a lot of sense.

There’s still a long way to go for CEOs to turn culture into a top business priority.

100% of senior leaders agree that workplace culture impacts financial performance. But less than half nurture their culture or fail to make their teams accountable for growing the culture.

Becoming a culture-first organization won’t happen overnight. Here’s how to get you started.

1. Stop managing your culture on autopilot

Culture is often in autopilot and not strategically designed.

According to a Gartner survey, only 31% of HR leaders believe their organizations have the culture necessary to drive success.

Many executives still struggle to manage the soul of the organization purposefully. They see culture as something fluffy, hard to measure…

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Gustavo Razzetti
Gustavo Razzetti

Written by Gustavo Razzetti

For latest stories, subscribe: https://gustavorazzetti.substack.com I help teams have courageous conversations. Author of Remote, Not Distant

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